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Simple Style, Every Day

At baseapparel, we craft minimalist essentials designed to fit every lifestyle and personality.

A clean, bright flat lay of folded neutral-toned t-shirts and sweatshirts on a wooden table.

A clean, bright flat lay of folded neutral-toned t-shirts and sweatshirts on a wooden table.

A smiling person wearing a soft, simple white tee standing against a plain background.

A smiling person wearing a soft, simple white tee standing against a plain background.

Close-up of hands feeling the smooth fabric of a minimalist hoodie in natural light.

Close-up of hands feeling the smooth fabric of a minimalist hoodie in natural light.

Our Promise

We focus on quality, comfort, and timeless design so you can build your wardrobe with ease.

Our Style

Minimalist essentials crafted for everyday comfort.

A neatly folded stack of soft, neutral-toned t-shirts on a wooden table.

A neatly folded stack of soft, neutral-toned t-shirts on a wooden table.

A model wearing a simple white crewneck sweatshirt against a plain background.

A model wearing a simple white crewneck sweatshirt against a plain background.

Close-up of smooth, high-quality fabric texture in muted beige.

Close-up of smooth, high-quality fabric texture in muted beige.

Casual outfit laid out: a minimalist hoodie, jeans, and white sneakers.

Casual outfit laid out: a minimalist hoodie, jeans, and white sneakers.

A sunlit scene showing a person wearing a relaxed-fit shirt walking in the city.

A sunlit scene showing a person wearing a relaxed-fit shirt walking in the city.

Flat lay of baseapparel tags and packaging on recycled paper.

Flat lay of baseapparel tags and packaging on recycled paper.